The Central Drugs Standard Control Organisation (CDSCO) in India has issued a draft notification that every active pharmaceutical drug must ship with a QR Code.  Why does the CDSCO want a QR Code on drug labels? QR Codes have been proposed to ensure authenticity and facilitate tracking. QR codes to indicate the authenticity isn’t a […]

Promote user interaction by location-based marketing campaigns that deliver relevant and timely information about products and services.

Ever wonder why brands like Coca-Cola, Alibaba, WeChat, Starbucks, Amazon, PayPal use QR codes in their marketing strategies? Well, the answer to that is simple. QR codes are 2-D barcodes that can contain up to 2335 alphanumeric characters and can easily be scanned with smartphones without an app.  QR codes act as a bridge between […]

Advancement in modern-day technology has led to a ripple in almost all facets of businesses today. Businesses aren’t the only ones with access to more advanced technologies and devices. Consumers do too. Matter of fact, by the end of 2021, globally, there will be a whopping 3.8 billion smartphone users. This steep hike places a […]

Your QR code campaigns can now have a custom domain and a personalized URL.  This feature update will make it easy for your customers to recognize your campaigns and help you target the right segment with the personalized URLs.  Update #1 Using your own custom domain Say, you have a business named McMickey. All your […]

In the last 4 months, since we’ve launched the QR code generator & solution, we’ve seen over 30,000 QR codes created. And so, we wanted to make creating several QR codes at once easier for you. Introducing the Bulk QR Code Generator for websites, vCards, emails, texts and calls! You can use this feature in […]

When I was writing this blog post “Are QR Codes still relevant in 2019?”, I saw that there was a sizeable search volume for these terms –  ‘Are QR Codes dead?’ and ‘Will they make a comeback in 2019?’ I trust the data. By 2020, 11 million households in the US alone will scan a […]

It’s time to start using QR codes for marketing campaigns! They have already proven their effectiveness in direct mail marketing and continue rocking it. Read this post to find out more.

QR codes have made a huge leap from being exclusively present in payment sections to popping up on newspapers, magazines, posters and so on, with a millennial audience just as captivated to take out their smartphones and scan them. In a nutshell, QR codes [Quick response codes] are the traditional upgrade from barcodes that hold […]

CREATE A SCAVENGER HUNT NOW! A scavenger hunt is a game wherein you define a list of very specific objects that teams have to obtain usually without purchasing them. While there is a ton of information on how to create a QR code scavenger hunt, none of them abide by the rules of the original […]