While we’ve heard of beacons being mentioned everywhere, a lot is left to imagination where actual implementations on the field are concerned.
To start with, a lot of us are yet to understand that the terms beacons and iBeacon are totally different from one another. Well, this is just the tip of the iceberg!
When it comes to devising a beacon strategy, you need to be well informed and equipped to decide on the right beacons for your business, deploy and manage them, and to generate revenue from your beacon campaigns. Our Beacon Primer Webinar series is focussed on helping you make these decisions and get up and running with your beacon strategy.
We recently conducted a webinar on ‘How to integrate iBeacon technology into your app’ to discuss ways in which businesses can integrate beacons with their mobile strategy. Should businesses have their own app or can they go ahead with a 3rd party app to try out their beacon strategy? What are the factors they need to keep in mind, etc.
This webinar was part of our Beacon Primer Webinar Series. Through the series, we aim to help businesses at every stage of their beacon strategy. From procuring, to deploying and managing beacons, to integrating iBeacon technology into your app, our webinar series is a quick start guide for devising and implementing a profitable beacon strategy for your business.
If you are planning a beacon pilot, take a look at Beaconstac, that includes everything you need to get started. Using Beaconstac you can set up your own campaign, without a developer’s help!