Why Banks are Betting Big on Beacons

  Over the last year, beacons, the low-powered proximity detection devices, which were initially touted as a ‘retail only’ opportunity were leveraged by businesses across various verticals, right from casinos to universities for proximity marketing. But of recent they have started to make inroads into the banking sector as well. Late last year, U.S. Bank, […]

Devika Girish

Last Updated: April 12, 2018

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