A couple of weeks ago, we launched the ‘Beaconstac Eddy Kit’, and are extremely thrilled to see the overwhelming response it has received. Over 150 kits were sold within the first two days of opening for pre-order.
For the uninitiated, the kit is a result of our discussions with various prospective clients, who did not have an app of their own but wanted to try proximity marketing. The kit allows you to set up a proximity marketing campaign and start engaging your store visitors via Google Chrome in a matter of minutes – without an app!
We recently launched a video on Eddy Kit that covers everything you need to know about the kit – from setting up the beacons, to launching a campaign, to sending rich notifications and more.
Check out the video to know how the kit works and what are the various possibilities of using the Eddy beacons.
With a little over 4 million beacons deployed globally, and major brands like Macy’s, Rite Aid, Lord & Taylor, Target and others deploying beacons, it’s a really exciting phase for the proximity marketing industry. Watch out for this space!