Eddystone vs Physical Web vs iBeacon: Why Eddystone will Rule the Beacon Space

  • Last Updated: April 3, 2018

Learn how you can get more customers using proximity marketing with beacons

  • As Unicast’s excellent Proxbook makes clear, Eddy beacon spread will be largely owned by companies of significant size, with developers for whom APIs and SDKs are daily bread. For small operators looking to serve SMBs friendly dashboards that allow for changing URLS and meta data without physical contact or work-arounds, content creation (like Phy.net’s cover cards, and Beeemapp’s coupons, info cards and more), metrics, and access to battery charge, signal strength and advertising interval are solid gold. Can you add any to my short list?