Best Free QR code Generator in 2019: Find the right one

Best QR code generator: How to select the right QR code generator

Chaitra Joshi
Last Updated: November 4, 2019

Editor’s Note: This blog post has been updated on 5 September 2019 to reflect the latest information.

Best QR code generator: How to select the right QR code generator

TABLE OF CONTENTS:

Why you need a QR Code Generator
How to choose the best QR code generator: Factors to consider!
Core factors to consider while choosing a QR code generator
Dynamic QR codes
Pricing
Types of QR codes available
Unlimited QR Code Scans
Integration with Google Analytics to help you track the scans
Formats available for download
QR Code Security
Good to have features
Customization
QR code campaign management: An intuitive dashboard to create & manage campaign landing pages
Integrated marketing solution
Retargeting [Star feature of the best QR code generator]
Free QR Code Generators vs. Premium QR Code Generators
Still unsure on which is the best QR code generator for you?

QR code marketing is a sought-after marketing strategy across all industries which has been proven useful for well-known brands and SMBs alike. Just ask the founders and marketers who use QR Codes.

The point of concern for businesses, however, is how to create a path-breaking QR code campaign which leaves an everlasting impact. With the abundance of information and resources available on the internet, making the right decision is bound to get daunting.

There are dozens of free QR Code generators available online in 2019.

To simplify the process of QR code generation and usage, we have curated this guide on how to select the best QR code generator.

RELATED: Learn all about QR code basics

Why you need a QR code generator

The easiest way to get started with creating QR codes is to look for a QR code generator online to make the process hassle-free. QR code generators help you create ready to use QR codes instantly without requiring any prior technical knowledge.

How to choose the best QR code generator: Factors to consider!

With numerous options available online, choosing the best QR code generator might be a tricky task to accomplish. Here is a list of parameters you need to consider while making your choice for the best QR code generator online.

Core factors to consider while choosing a QR code generator

Dynamic QR codes

Always ensure that the QR code generator you are going for supports you in creating Dynamic QR codes besides the regular static QR codes. Dynamic QR codes are merely reusable QR codes that allow you to change the URL linked to them, even after deployment.

Pricing

Most QR code generators allow the creation of static QR codes for free while the creation of dynamic QR codes is chargeable. The differentiating factor here is that the best QR code generator would allow you to do more things with the amount you pay.

Types of QR codes available

Types of QR code refers to content categories like Email QR code, Website QR code, VCard QR codes, SMS QR code, and so on. Based on the use-case you are exploring, choose the type of QR code/content category.

Here is our list of QR code types on the rise:

– vCard QR codes: Add your entire work profile to your business cards via QR codes

– Social media QR codes: A unique approach to increasing your social media following

– App download QR codes: Help users download your app without friction by leading them straight to the App download page

– Image Gallery QR codes: The best way to show off your photography skills and share beautiful pictures among peers

– Video QR codes: Gain more likes, shares, and subscribers for your YouTube channel with dynamic QR codes that lead to your latest video every time a user scans it.

Unlimited QR Code Scans

At times, QR Code generators that allow you to generate free QR codes tend to have a limit on the number of scans. Once, the QR code reaches a stipulated limit of scans it becomes useless. The best QR code generator would be the one which comes with an unlimited scans feature.

Integration with Google Analytics to help you track the scans

If you are using QR codes as part of a marketing strategy, it is quintessential to keep a track on the number of scans and analyze your results from time to time.

A QR code generator integrated with Google Analytics is useful to analyze URL/Website QR codes.

Formats available for download

Check for the formats available for downloading QR codes. Dynamic QR codes with high customization usually require the QR codes to be in an SVG or EPS file format so that you can effortlessly edit them without losing the image quality and resolution. Whereas, if your focus is on generating Static QR codes, PNG format comes in handy.

QR Code Security

Besides the features that a platform provides, it is safe to also keep the trustworthiness of the software in mind while choosing the best QR code generator. The more secure your QR codes are for scanning, better will be your brand image among the users. A platform with a good reputation among well-known brands is always more reliable than a new platform making claims of domain authority with no real examples to prove the claims.

Also, you can use a custom domain and custom URLs with your QR code campaigns that prevent hacking or unauthorized use.

Beaconstac is one such platform that offers enterprise-level security and has been around for a while and has created powerful marketing campaigns with clients like P&G, Uber, Google, KFC, Nestle and Puma.

Try Beaconstac’s Enterprise solution

Good to have features

Customization

Customized QR codes are more attractive and grab attention quickly. Designing QR codes relevant to your campaign will help increase the number of scans. Choose the best QR code generator based on whether it allows you to customize your QR codes.

QR code campaign management: An intuitive dashboard to create & manage campaign landing pages

Besides generating visually attractive QR codes, creating a comprehensive and relatable campaign is an integral part of QR code marketing strategy. If a platform allows you to instantly create and launch your campaigns along with the QR codes creation, it would undoubtedly be the right choice for the best QR code generator.

Integrated marketing solution

As useful as QR code marketing is, it would be much more impactful when combined with the power of other proximity marketing technologies like Beacon and NFC marketing. A platform that provides you an integrated solution alongside a QR code generator and at the same price would add an edge to your business that regular QR code generators fail to achieve.

Retargeting [Star feature of the best QR code generator]

Using QR codes for retargeting customers is by far one of the best marketing applications of QR codes. The best QR code generator that comes with the feature of tracking scans, also helps you to get leads on the users that scanned these QR codes and retarget them accordingly.

Free QR Code Generators vs. Premium QR Code Generators

There are dozens of free QR code generators or generators that offer some features for free. Now, these are perfectly fine for one-time use or for personal use.

But to ensure your QR code campaigns are protected with enterprise-level security, are trackable and editable after printing, you will need to take a look at premium QR code generators.

There have been instances of QR Code fiascos brought on by unauthorized use or hacking that can spell disaster for the brand and their customer base.

From 2012 to 2014, Heinz’s ran a label design contest with QR codes placed on ketchup bottles. The domain that they were hosting it on expired and was snatched by an opportunistic adult entertainment website. They issued an apology to consumers but thousands of ketchup bottles with the QR Code still remained in households.

Continental Airlines also had a goof-up with its QR code campaign in 2011. Their QR code was placed on in-flight magazines which weren’t accessible during the duration of the flight since they required Internet access and when passengers could access the QR codes, they were led to a website that wasn’t optimized for the mobile and had a popup covering the entire screen.

Still unsure on which is the best QR code generator for you?

Beaconstac’s online QR Code Generator provides you with all the features listed above along with a 14-Day free trial to help you get a hands-on experience of our intuitive dashboard. Discover the power of an integrated proximity marketing solution while you create dynamic QR codes and use them in multiple campaigns.

Indulge in QR code marketing today to achieve all your marketing goals. Get Beaconstac’s QR code marketing guide or schedule a demo with our expert.