QR Code Generators: Should I Choose Beaconstac Or QR Code Generator Pro?

You’re on this page because you have identified a powerful use case for QR Codes at your business or organization. 

You’d like to make the leap to a paid QR Code generator software, and you’re combing the internet for the best QR Code generators out there. You’ve also narrowed it down to Beaconstac’s QR Code solution and QR Code Generator Pro. 

Which one should you choose?

To help you decide, we have written this detailed guide comparing the two. We will walk you through all the important features to look for in a QR Code generator software, as well as things to be wary of. 

We realise that software comparison pieces often turn into elaborate sales pitches where companies toot their own horns a lot. While we can’t be completely unbiased, we’ve laid out simple feature comparisons so you can decide for yourself.

At Beaconstac, we believe that our product does all the talking!

Table of contents

1. Essential features everyone must consider
2. Advanced needs for professional marketing campaigns
3. Enterprise features for scalable QR Code solutions
4. Pricing and subscription tiers

The essentials: No matter your company size or use case, your QR Code partner should ideally have all these features.

Dynamic vs static QR Codes

When you’re searching for a QR Code generator alternative, you should know which QR Code type is ideal for your needs – static or dynamic.

When you create a static QR Code, you cannot update the embedded content later on if you wish to.

On the other hand, a dynamic QR Code enables you to update the linked QR Code content. They can also be tracked, which means you get precise scan analytics for actionable insights.

Both Beaconstac and QR Code Generator enable you to create unlimited static QR Codes for free. For creating dynamic QR Codes, you have to upgrade to a paid option.

Exhaustive QR Code content customization

The actual content of your QR Code campaign will vary based on your use case.

You might want a QR Code menu for a contactless dining experience, or forms to quickly get valuable customer feedback. Or you may wish to add QR Codes to your product packaging to provide additional information and boost customer confidence.

To do all this, you need a QR Code software that gives you an exhaustive use case list to choose from. Here we compare the campaign customization options:

Both QR-Code-Generator and Beaconstac provide a wide range of campaign templates, but the latter stands out with additional options.

With Beaconstac, you get an interactive restaurant menu template that automatically updates offerings based on mealtimes as opposed to just a PDF menu. PDF QR Codes force a download on the user’s device, leading to diners having menu remnants from each restaurant visit. This isn’t ideal.

The dynamic forms template allows you to ask customers different questions based on previous answers and generate scores. In addition, Beaconstac also offers a mobile-friendly landing page template for effective CTAs.

How scannable are your QR Codes?

This may seem like a silly thing to worry about – but it really isn’t. After customization, it could be that your QR Code cannot be read because of the colour scheme you’ve chosen. A real-time scannability score circumvents this problem by updating you on the QR Code’s scannability as you customize its design.

In addition, error correction is an important QR Code feature that ensures that QR Code content is retrievable after wear and tear. However, error correction levels come with a trade-off. A higher error correction level corresponds to less space to store campaign content, meaning that you have to choose accordingly.

Again, with a real-time scannability score, Beaconstac fares better since QR-Code Generator Pro does not have this feature.

Easy and intuitive to use

The acid test for software-as-a-service products is the ease with which consumers can use them. No matter how technologically complex your software might be, if consumers don’t find it intuitive, consider it a no-go.

In the case of QR Code solutions, we have gauged user-friendliness and organisation based on the following parameters:

While QR Code Generator Pro has a few basic features, additional options like custom labels, filters and dynamic QR Code API give Beaconstac the edge.

Advanced needs: For running professional QR Code marketing campaigns, consider these features.

Customize QR Codes for consistent branding

Being able to customize QR Code design is essential to ensure a consistent consumer experience for your brand. No one likes black and white QR Codes anymore. Make your QR Codes colourful and customize them to reflect your brand identity! 

Here are the features that enable you to do the same:

While this list is not exhaustive by any means, Beaconstac does better than QR-Code-Generator Pro in a straightforward side-by-side comparison. Features like editing logo and QR Code size, gradient options and custom error correction level give you more control over the customization of the QR Code for campaign-specific needs. 

Campaign Personalisation

Whilst running a professional QR Code marketing campaign, it’s ideal if you can personalize your campaign settings for more control.

Say you want to link your own domain or URL to a QR Code. Ideally, QR Code generators should have a custom setting that allows you to do so.

You might also need to show your campaign content in different languages to reach a diverse consumer base. Here, multi-language support is an essential feature to consider when you weigh your options.

Here’s how Beaconstac stacks up against QR Code Generator Pro in this regard:

With more features like age-gating and multilingual campaigns in addition to ad-free content and custom domain/URL, Beaconstac outperforms QR Code Generator Pro.

Better analytics = optimized campaigns

Now that we know that only dynamic QR Codes are trackable, let’s dive into the analytics provided by both platforms.

Here is a comparison of the metrics shown on the two platforms to track and optimize your QR Code campaigns: 

While both platforms give basic scan information, Beaconstac’s analytics is wider in scope. 

You can zero in on the end-user with more data like scans/time of day, top-performing QR Codes and exact GPS location. If you do not wish to visit the Beaconstac dashboard every time to see how your campaign is doing, you can opt for a weekly performance report via email. 

Better analytics lead to optimized marketing campaigns. We can’t stress this enough.  

Enterprise features: If you’re an enterprise looking for a scalable QR Code solution, look for these features.

Data and security

While QR-Codes are rising in popularity, companies have been reluctant to hop on the trend because of data security concerns. Fairly so, given the extent and frequency of data breaches and cyberattacks today. 

At Beaconstac, we place a high premium on customer data security.

We understand that QR Code Generators must follow security best practices and comply with data protection regulations. Compliances that regularly check consumer data handling is a good yardstick for this. 

Here’s how Beaconstac and QR Code Generator stack up against each other in this area:

Beaconstac is a clear winner here – with additional features like two-factor authentication, password protection, access management and relevant safety certifications like SOC-2 and GDPR.

Customer support & satisfaction

Customer relationship management is extremely important to any business, especially in the B2B software-as-a-service sphere. In a subscription-based model, churn rates make or break a business. Ensuring that your customers feel supported and satisfied is essential for growth. 

Here’s a look at how Beaconstac and QR Code Generator Pro perform in this area:

In the customer service department, QR Code Generator Pro falls short on all fronts.

Reviews on B2B software rating websites like G2 and Capterra indicate that the customer service quality is poor.  Comments on the company’s Facebook profile reflect customer complaints about poor communication, mischarging issues, and technical problems.

For us, customer support and success is always #1 priority. 

Our customer reviews on G2 are a testament to this. We firmly believe that excellent customer service is a crucial component of our product. Be it a large enterprise or an SMB company, we are available to resolve issues via live chat, email, and phone as quickly as we can. For our enterprise customers, we have personalised 1-1 onboarding as well.

QR Code scans imply high intent. Re-target!

Search engines like Google and Bing capture intent in the online world. When you type “flight tickets to Paris” into a Google search bar, travel companies, airlines and ticket-booking platforms know that you’re actively thinking about getting on a flight to Paris. They will use intent-driven retargeting methods to reach you. 

QR Codes work quite the same way – except they capture intent in the physical world. When someone scans your QR Code, you can be sure that they’re interested in you or your business. They are therefore a great fit for retargeting.

This is how Beaconstac and QR Code Generator Pro compare in this aspect:

As you can see, only Beaconstac provides a retargeting option via Facebook Pixel or Google AdWords. We can help you build online cohorts that can be retargeted on all social media channels. And it’s easy to set up as well – all you require is a Pixel and Adwords Conversion ID. 

White label the QR Code generator itself?

If you’re a large enterprise or a marketing agency looking to keep branding consistent across the software tools you use, you require a white-labelling option. 

In the enterprise plan by Beaconstac, you have the option to white-label the entire dashboard and remove Beaconstac branding completely. In essence, you can make the platform look like your own.

Enterprise integrations for better workflow

When you’re using a QR Code generator like Beaconstac or QR Code Generator Pro, it is important that the software allows integration with other tools for a seamless workflow. Integrations between applications ensure that what you need is just a click or two away without having to scramble about.

Beaconstac and QR Code Generator Pro both have a Google Analytics integration that allows you to monitor scans and understand end-user engagement.

Overall, Beaconstac takes the sweep here. Our platform has three workflow automation integrations in the form of Zapier, Integromat and Workato. We have a Google Sheets plugin to directly bulk-create QR Codes, and a Slack integration as well.

Pricing and plans: Weigh your options based on affordability and payment flexibility.

For this section, we look at the prices of different subscription tiers that both platforms offer. We also have an overview of the number of QR Codes and scan-limit for each plan. Here’s how both platforms do with regard to pricing:

Both Beaconstac and QR Code Generator offer 3 standard subscription plans: Starter, Lite or Advanced, and Professional. If you’re looking for an enterprise solution, both platforms have custom offerings tailored to your needs.

So that’s it – we hope this helped you with making an informed decision! Choose the best QR Code generator software based on what you deem as the right fit. If you’re convinced by our product and want to give it a shot, you can do so here.

• Author Details

Author Details

Arpith Arun

Content marketer at Mobstac. When I am not writing, I mostly just play the guitar or watch MMA highlights. Connect with me on Linkedin!

https://www.beaconstac.com

[email protected]