YouTube—with over 2 billion monthly active users—is the most popular platform for online video-sharing. Understandably, creators and professionals are always looking for innovative ways to promote their video content on YouTube to achieve personal and business goals.
If you’re also looking to do the same, this blog post will help you out.
YouTube business cards let you share a YouTube video or an entire channel in an innovative, instant, and cost-effective manner.
Wondering how? Let’s go through this quick guide on YouTube business cards to learn more.
YouTube business cards refer to digital business cards that let you instantly redirect your audience to either a YouTube video or your entire channel, in addition to your contact details. The most popular form of a digital business card is with an embedded QR Code that contains specific content—a YouTube video/channel in this case.
YouTube business cards are extremely easy to create (which we will learn below), share, and access. All users need to do is scan the QR Code on your digital business card and click on the URL prompt to view your YouTube content.
Why should you use digital business cards to grow your YouTube channel?
Simply put, sharing your YouTube video/channel URL with paper-based business cards makes it cumbersome for your audience to access it. This is because the user will have to manually enter the entire URL in their browser so they can be redirected to your YouTube content.
However, when you use a digital business card with a QR Code, you can have users instantly access your YouTube video or channel upon scanning. Your users will no longer have to manually type the URL to enjoy your work on YouTube.
Super convenient, right?
These are some other solid reasons why you should use digital business cards to grow your YouTube channel:
Change your YouTube URL as many times as required
Let’s say you have shared one of your YouTube video’s URLs via a traditional business card. But now you have a new video to share with your audience. How do you do that?
With paper-based business cards, you’ll have to create and print new ones to share your latest YouTube video. This requires significant time, effort, and expenses.
Digital business cards can help you avoid such a situation and save considerable time and money.
When you use a dynamic QR Code on business cards, you get the flexibility to edit and redirect the existing QR Code to new content. This essentially means you can use the same digital business card to share new YouTube videos WITHOUT creating a new one every time you upload a video.
Track and retarget users who have scanned your YouTube business card
When you share your YouTube URL with someone, you would want to track user engagement to know whether your efforts are working. YouTube business cards provide you with that capability.
You can track the total and the unique number of people interacting with your YouTube business card. Also, you can get access to data such as devices used to engage with your card, your users’ locations, engagement by the time of the day, and much more.
If you are trying multiple YouTube business cards, this analytics helps you double down on what’s working and discontinue or optimize the underperforming ones.
Pro Tip: With Beaconstac’s digital business card maker, you can also integrate Google Analytics to dive deeper into your audience’s demographics.
Moreover, you can retarget people on Google and Facebook who have engaged with your YouTube business card. This helps you nudge users to take the desired action per your requirements.
Customize your YouTube business card to display your creativity
As a YouTube creator, you want to share your video or channel in the most creative way possible. YouTube business cards let you do just that.
You can customize your QR-based digital business cards with various shapes, data patterns, frame text CTAs, colors, etc. This not only lets you reflect your brand in the most creative way but also helps you grab the attention of your audience, resulting in higher engagement.
Step 4: Enter your contact details and the URL for your YouTube video/channel
Input the contact information you wish to share along with your YouTube video/channel URL.
Check out this quick Loom video to learn how.
Step 5: Customize the QR Code
Experiment with circular QR Codes, data patterns, logos, templates, and frame text CTAs to customize the QR and make it stand out on your YouTube business card.
Step 6: Download the QR Code and use it for your YouTube business cards
If you wish to print these QR Codes on your business card, you can download them in 5 available formats—PNG, JPG, SVG, PDF, and EPS.
Also, you can directly share the code via social media—Facebook, Twitter, and LinkedIn.
Added Tip: In case you want to share ONLY your YouTube video/channel URL via the QR Code on your business card and NOT your contact details, choose the website QR Code and enter the desired YouTube link in Steps 3 and 4.
The rest of the steps are to be followed as mentioned above.
Note – In this case, the contact information will have to be included separately on your business card along with the YouTube QR Code.
Creative YouTube business card designs for professionals
For vloggers to promote their latest vlogs
For artists to share their most recent creations (music videos, stand-ups, podcasts, etc.)
For travel agents to showcase YouTube videos related to their process of planning a trip
For chefs to share their latest and delicious video recipes
For realtors to offer video tours of available properties
Frequently asked questions about YouTube business cards
Should YouTubers have business cards?
Absolutely. A digital business card for sharing a YouTube video or channel is a unique and instant way to promote YouTube video content. YouTubers must leverage these e-business cards to grow their YouTube channel and gain a competitive advantage.
How do I put my YouTube channel on my business card?
Piyush—a Senior Content Marketer with Beaconstac—is an SEO, content marketing, traveling, cinema, and wealth creation enthusiast. He loves indulging in conversations that can intellectually and spiritually develop his mind. Connect with him on Twitter or LinkedIn and check out his blog.