Physical vs. Digital Business Card Solutions (+Why Beaconstac Wins Over Mobilo)
Unable to decide between a physical and a digital business card solution for your networking initiatives? In this guide, we will discuss the key differences between these two types of platforms to help you reach an informed decision.
Whether you decide to go completely digital in your networking or adhere to a physical medium, you will certainly find a dedicated solution suited to your needs.
However, one vital question remains: Are you better off with a physical business card platform, or should you opt for a 100% digital business card solution for your networking efforts?
To help you decide better, this guide will compare the most popular physical (Mobilo) and 100% digital (Beaconstac) business card solutions.
Mobilo offers NFC-based business cards, which require the use of a physical medium. This prerequisite binds the cards solely to in-person, face-to-face sharing.
In contrast, Beaconstac provides users with 100% digital business cards. Unlike Mobilo, Beaconstac does not rely on any physical medium, making its cards contactlessly shareable, cost-effective, and convenient to use.
Through this post, we will deep dive into why a digital business card solution is always the smarter choice over a physical one. We will compare Mobilo and Beaconstac to help define clear distinctions between physical and digital business card platforms.
#1 Physical business card solutions compel you to carry a physical medium
You might have encountered the term smart business cards, such as those that platforms like Mobilo offer.
Despite their name’s seemingly modern feel, smart business cards are simply NFC business cards that use near-field communication (NFC) technology.
For NFC-business cards to work, they must rely on a physical medium (typically a PVC card). Your recipient must tap the NFC tag embedded in this medium using a mobile device to access the business card content.
As is evident, opting for this approach compels you to carry your NFC business card’s physical component at all times to maximize your card’s reach and avoid missing out on networking opportunities.
In contrast, digital business cards (or virtual business cards), which you create using a digital business card solution such as Beaconstac, operate 100% virtually and do not depend on any physical medium at all.
As long as you carry your mobile device, your digital business card (as an Apple/Google Wallet pass or a QR Code) is available to share with a potential customer.
Physical business cards present two more significant drawbacks—a finite supply of physical copies and a tendency to be misplaced.
You can overcome these downsides by adopting digital business cards in your networking. As mentioned, you can share a virtual business card directly from your mobile device. And since your mobile device stays with you at all times, so does your digital business card.
#2 Digital business card solutions enable virtual and contactless card sharing
Physical business card solutions typically confine card-sharing to face-to-face interactions.
For instance, you can only share Mobilo’s NFC business cards physically during in-person networking scenarios. Your recipients must physically tap your NFC business card with their mobile device to access and save your card details.
In comparison, Beaconstac’s digital business card solution lets you share your card through any virtual channel you wish, such as an Apple Wallet pass (or Google Wallet pass), QR Code, or URL, for instant and contactless card sharing.
#3 Digital business cards are faster and easier to create
Each business card you purchase from your chosen physical business card solution must undergo production and delivery before arriving at your doorstep.
If your organization uses complex procurement procedures, this entire process, from start to finish, can take up to 30 days.
To avoid such long turnaround times, opt for a digital business card solution. A specialized platform will let you create digital business cards within minutes, without requiring you to download any additional app.
This quick and streamlined creation process applies whether you make a standalone virtual business card for yourself or create them in bulk for your team members.
You can bulk-create up to 2,000 digital business cards in less than 5 minutes with Beaconstac’s digital business card solution.
#4 Digital business cards are more cost-effective
Digital business card solutions are always more cost-effective than physical ones.
For instance, Mobilo’s physical business cards come at a one-time cost of $10 for a single custom-designed card ($19.50 if you choose the Personal plan). This amount only covers the NFC-powered physical card and the associated business card content.
If you wish to use Mobilo’s other crucial features, such as API integrations and leadcollection and management, you will have to pay an additional yearly cost of $20 ($30 if you’re on the Personal plan). The more features you add, the higher your annual cost per card.
A digital business card solution such as Beaconstac comes at only a fraction of this cost (ranging between $4-6 per user). Crucial functionalities, such as lead collection via digital business cards, integrations, and card analytics, are included out of the box (depending on your chosen plan).
Digital business cards are 100% paperless. So, in addition to being cost-effective, they allow you to network sustainably by eliminating the carbon footprint from the manufacturing and printing of your physical business cards.
This sustainability in your business card networking can prove beneficial, especially if you target an eco-conscious customer base.
Share as much information as you require; your networking is not bound to a restricted content space.
Create your digital business cards within minutes instead of waiting for lengthy printing and delivery turnaround times.
Use various digital sharing methods to widen your reach, including Apple or Google Wallet, business card QR Code, and URL.
Monitor your digital business card’s engagement performance with card-scan tracking and analytics.
Update your digital business card as and when required at the back end.
Network in a paperless, sustainable, and eco-friendly manner.
Provide an interactive business card experience to your recipients for increased convenience and conversions.
Eliminate the printing and re-printing costs associated with physical business cards.
Your digital business card stays with you always, and you can share it unlimited times.
What is the future of business cards?
In today’s tech-driven networking, digital business cards have begun to outpace their traditional, physical counterparts.
Comparing search trends between paper and digital business cards shows the latter has surpassed the former in search popularity by almost 3x in the last two years. This massive difference in interest and popularity makes it clear that digital business cards are the future of networking.
How much can I save when I choose digital business cards over physical ones?
The average annual cost to print physical business cards in the US is $194 per employee. Let’s assume that you have 500 employees in your organization. As per this average cost, your organization’s total business card expenses per year can reach approximately $95,000.
Digital business cards come at a fraction of this cost. For instance, with Beaconstac, your annual expenses for the same 500 employees will only cost you $12,000 – $15,000 (depending on your chosen digital business card pricing plan). You can save as much as 87% on your organization’s annual business card expenses.
Reuben is a Content Marketer who helps businesses drive audience engagement and conversions through compelling content narratives. Currently, he explores the profound impact of simple yet innovative business tools, such as digital business cards, on organizational ROI.