QR Code analytics isn’t just a buzzword. It provides invaluable insights into your QR Code’s performance, user engagement, and various other essential metrics—empowering you to make data-driven decisions.
Many QR Code generators in the market come with tracking and analytics. However, not all the generators are created equally.
Considering this, we’ve curated a list of the top six QR Code generators with analytics capabilities, comparing their detailed features. By the end, you’ll have all the information you need to choose the best trackable QR Code generator for your business.
Not to toot our own horn, but Beaconstac is the best QR Code generator (with the highest G2-ratings) in the pack, with advanced analytics capabilities. Here’s why:
✅ Track a wide range of QR Code metrics, including scans, users, scans by time of day, scans by device type, top-performing QR Codes, top-performing campaigns, scan location with precise GPS coordinates, and more.
✅ Provision of weekly email reports, a feature that no other platform on this list provides. These reports offer a convenient way to stay updated on your QR Code campaigns’ performance without logging in regularly.
✅ Integration with Google Analytics to gain in-depth insights into how users interact with your QR Code campaigns and associated content.
✅ Webhooks to integrate your current systems with our platform, streamlining data flow and enhancing your analytics capabilities.
Don’t believe us? Here is what users are saying about our tracking capabilities on G2:
QR Tiger, while functional, is a relatively basic QR Code generator for tracking. It allows users to track scans by location (not exact) and identify top-performing QR Codes. Here are the details you must know:
✅ Simple platform may suit users who prioritize ease of use over in-depth tracking.
❌ Not enough analytics data. It does not have data such as scans by the time of day, device type, or exact GPS location,
❌ No integration with Google Analytics or webhooks. It means you’re limited by the already scarce tracking options on the platform.
❌ Does not generate weekly email reports. It may not be ideal for businesses with more comprehensive tracking and analytics needs.
❌ Free QR Code can expire without notice. Users have reported a lack of transparency regarding “Free” codes, which can expire without proper disclosure. This has led to unexpected costs for users who printed QR Codes, only to discover later that they would have to pay a substantial amount to keep them operational. Such issues may deter businesses from seeking a reliable QR Code generator.
The QR Code Generator is a free tool that provides basic scan statistics, including scans by time of day and location.
✅ Straightforward QR Code generation solution, ideal for users seeking simplicity.
✅ QR Codes never expire, even if you don’t upgrade to a paid plan.
✅ Upgrading to a paid plan eliminates ads and grants access to additional features, such as a custom domain and downloading QR Codes in PDF.
❌ It displays ads to end-users scanning the QR Codes in the free plan.
Verdict: Which is the best QR Code generator with tracking?
Choosing the best trackable QR Code generator depends on your use case and business needs.
However, based on the details we found from the generators in the list and user reviews, Beaconstac stands out for its comprehensive tracking capabilities, including GPS location data and weekly email reports.
These features, combined with the platform’s customization options, scalability, and security (Beaconstac is the only GDPR and SOC® 2 Type 2 compliant QR solution), make it a top choice for businesses looking to harness the full potential of QR Codes.
Frequently asked questions
1. What are QR Code generators with analytics?
QR Code generators with analytics are tools or platforms that allow you to create QR Codes while also providing detailed tracking and analytics features. These features enable you to monitor the performance of your QR Codes, including metrics such as scans, user engagement, time of scans, device types used for scans, and more.
2. How can QR Code analytics benefit my business?
QR Code analytics can benefit your business in several ways. It provides insights into the effectiveness of your QR Code campaigns to help you:
Track user engagement and behavior.
Make data-driven decisions to optimize your marketing strategies.
Understand which QR Codes are performing well and which need improvement.
Monitor the geographic locations of QR Code scans, helping you target specific regions.
3. Is Beaconstac suitable for small businesses?
Beaconstac is suitable for businesses of all sizes, including small businesses. It offers comprehensive tracking capabilities and other features that can be valuable for small businesses looking to use QR Codes for marketing and engagement purposes.
4. Which QR Code generator is best for tracking location data?
Beaconstac is one of the best QR Code generators that allows you to track the exact GPS location of QR Code scans. While Scanova also offers the ability to track GPS locations, it has occasionally been cited for inaccuracies in scanning locations—potentially restricting its effectiveness for campaigns reliant on pinpoint location data.
5. Can I use QR Code analytics for A/B testing?
Yes, you can use QR Code analytics for A/B testing. You can create multiple QR Codes with different content or designs and track their performance using analytics. This can help you determine which version of the QR Code is more effective in achieving your goals.
6. Are there any free options for QR Code generators with analytics?
Yes, there are free options available for QR Code generators with analytics. “The QR Code Generator” is a free tool that provides basic scan statistics. However, it’s important to note that free options may have limitations compared to paid solutions, and they may display ads to end-users scanning the QR Codes.
Harshika is a content marketer at Beaconstac who’s passionate about creating compelling content that educates businesses on leveraging the latest tech to unlock their full potential. Her interests also extend to AI, automation, and productivity tools.