Calling all #IoT hackers to Beacon Hack Day – San Francisco Bay Area

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Are you a passionate iOS developer eager to solve real world problems using beacons? Come, spend your day learning and building amazing location-enabled apps with us. If you are in the San Francisco Bay Area and are excited about beacons and Internet of Things, this is one event you shouldn’t miss. Read about Beacon Hack […]

Webinar on ‘Challenges of deploying Beacons in the Real World’ – You are invited!

Webinar_Beacon_deployment_challenges_Beaconstac_Blog

Beacons are transforming the way businesses interact with consumers. By delivering proximity-based, context-aware messages, beacons enhance customer experience as well as enable businesses to know their customers better. While a lot of big brands have already tasted success with these tiny devices, most businesses are still trying to figure out how to integrate beacons with […]

A Million Android users love The Hindu App powered by MobStac

The-Hindu-mobile-app-has-one-million-downloads

The Hindu Android app powered by MobStac recently crossed a million downloads from the Google Play store. MobStac has been associated with The Hindu, one of India’s leading National dailies, as a mobile strategy partner since 2011. The Hindu was the first newspaper in India to have launched a website. Continuing their trend of “firsts” in […]

KISSmetrics Feature: 11 Pre and Post Launch Mobile App Marketing Pitfalls to Avoid

App-Marketing-Pitfalls

With over 1.2 million apps in the App Store, getting your app discovered can be quite a challenge. Digi-Capital’s recent Mobile Apps Investment Review predicts that non-game apps could double their share of revenue from 26 percent to 51 percent by 2017. This is certainly a great news for developers of productivity, utility and commerce apps. However, to ensure that […]

Calling app developers: Build mobile commerce apps with the MobStac iOS SDK

Build-mobile-commerce-apps-with-the-MobStac-iOS-SDK

In the fast-moving mobile world, one thing is for certain: consumers have come to expect an app for everything. From reading the news, to finding the best restaurants, to shopping for apparel, smartphone users these days start with a search on the app store to find an app that will do exactly what they want. […]

MobStac Launches CMXstac – a Cloud Platform Enabling Businesses to Engage Customers Through Wi-Fi-based, Indoor Location-aware Mobile Apps

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Today at Cisco Live, Cisco’s annual IT and communications conference,  we are excited to launch CMXstac, a software platform on top of Cisco® CMX (Connected Mobile Experiences), that enables businesses to manage rules, messaging and gather data from their Wi-Fi-based, indoor location-aware mobile apps Cisco Live attendees will have an opportunity to see CMXstac in […]

Video: Rise of Social Media in Ecommerce

Rise of Social Media in Ecommerce

Social media has marked the way ahead as one of the most valuable channels to drive customer engagement, enhance brand awareness and influence and boost sales. In fact, 74% of consumers are reported to rely hugely on social media to guide their purchase according to a recent BI Intelligence survey. Spurring shoppers to create, engage […]

21 Mobile Commerce Statistics Every Consumer Brand Should Know

Mobile-Commerce-Stats-Every-Consumer-Brand-Should-Know

Mobile commerce accounted for nearly one-fourth of all e-commerce sales in 2013. According to a recent report by Goldman Sachs, there will be as much mobile commerce in 2018 as e-commerce in 2013. Increasing smartphone adoption and the rise of mobile commerce is changing the way people research and buy. A recent Google study in partnership with Nielsen revealed that smartphone […]

4 futuristic features that will help your brand’s online store stand out

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The U.S. online retail market is expected to reach $370 billion by 2017, according to Forrester. As e-commerce stores start to dominate the way consumers shop, online retailers need to use evolving technology to give users a personalized shopping experience. More and more consumers are choosing to shop online versus shopping in a store. They […]

How MobStac’s M-commerce Platform helps Retail Brands

How MobStac's M-commerce Platform helps Retail Brands

Establishing a robust m-commerce presence has become a priority for all retail businesses. And this transition to a new platform often ends up being quite an expensive and time-consuming task for many. MobStac helps retail brands to navigate the complexities of building large scale m-commerce channels by giving them the flexibility to choose what suits their […]