Seeing is believing. It matters all the more when it comes to tracking the performance of your proximity marketing campaigns. This September, we have introduced some new features that will help you visualise and measure marketing campaigns.  Track Performance through Notifications and Distribution Charts Eddy Kit customers can now track Physical Web and Nearby Notifications through the […]

For a long time Beaconstac customers could run campaigns based on a single beacon or multiple beacons through tags. Such campaigns assumed users to be in close proximity (within three metres) of a beacon and worked only when their devices camped on to beacons, i.e., both the device and beacon were close enough to be […]

Over the past few months, we have released a few updates to our platform. Our theme for the first half of 2016, was to enable our customers to run proximity marketing campaigns without ever writing a single line of code (of course, besides the initial SDK setup). With a set of exciting updates that include […]

Today we’re excited to announce the launch of Notifications. This new feature allows easy integration of Notifications into your campaigns without writing a single line of code. Unlike Push Notifications that are sent by a server, Local Notifications are initiated by an app. Both iOS and Android users are alerted with standard banners whenever a […]