Amid the pandemic, consumers are increasingly seeking contactless solutions for safe transactions. Many restaurants and retailers have collaborated curbside pickups with geofencing technology. Geofencing increases operational efficiency, saving you time and money while bringing a great experience to your customers.
Published on: June 25, 2020
Major brands around the world have achieved phenomenal success by implementing NFC technology in their services. Corporations like Union Pay, Adidas, Japanese Airlines have used it for NFC payments, promotional campaigns, in-store engagement, and more. There is an expected growth in new contactless solutions with NFC technology in retail, healthcare, banking, and financial services.
Published on: June 18, 2020
With the advent of smartphone culture, consumers are continually accessing information about products, services, entertainment, and more. And they want this information fast. Using QR Codes in digital marketing campaigns not only delivers information at a single scan but also helps in increasing the ROI. This also gives marketers the ability to analyze the effectiveness of the campaigns in real-time, retarget customers and create personalized campaigns for their best buyers
Published on: May 20, 2020
Thinking of how you can drive sales from TV commercials? Shoppable QR Codes add a mobile-first element to your commercials and help pique consumers’ interest. Check out this article on shoppable QR Codes with helpful use cases and success stories!
Published on: May 12, 2020
With consumers today demanding for a better experience, companies and brands are turning from B2C to Direct-to-Customer or DTC brands. QR codes are already a powerful tool among the DTC brands that are placed on the products, magazines, print advertisements, billboards facilitating increased visual engagement through product information, interactive advertisements and entertaining videos.
Published on: May 5, 2020
Many CPG brands are creatively using QR Codes in their marketing campaigns, whether it’s to provide information, increase consumer engagement, or foster brand loyalty. Check out the best QR Code campaigns curated by the most popular CPG brands.
Published on: April 28, 2020
Contrary to widely-held belief, millennials are more likely to buy a property than rent one. With changing consumer demography, we need to modify the ways of interacting with our buyers. Some of the top real estate agencies have nailed it by using QR codes. Here are a few learnings from the top 10 real estate agents and realtors who are killing it with QR codes.
Published on: April 16, 2020
Curious to know about QR Code usage in the United States? Find out from this detailed article highlighting the growing adoption of QR Codes in the USA, how it’s used, and some of the ongoing trends we’ve witnessed.
Published on: April 10, 2020