QR Codes for Successful Digital Marketing Campaigns

QR Codes in digital marketing strategies

With the advent of smartphone culture, consumers are continually accessing information about products, services, entertainment, and more. And they want this information fast. Using QR Codes in digital marketing campaigns not only delivers information at a single scan but also helps in increasing the ROI. This also gives marketers the ability to analyze the effectiveness of the campaigns in real-time, retarget customers and create personalized campaigns for their best buyers

Shoppable QR Codes: The Next Big Advertising Opportunity

Shoppable QR Code for a clothing brand on television

Brands today are relying more on direct-to-customer interactions to sell their products on social media. TV advertisements are facing a lower engagement rate as viewers are using smartphones and tablets during commercials. NBCU and other brands are using shoppable QR Codes to engage viewers by letting them buy products by scanning QR Codes on the TV screen which links to the brands’ e-commerce website.

Top 10 DTC Brands That Have Mastered QR Code Campaigns

DTC QR Codes within stores to improve customer experience

With consumers today demanding for a better experience, companies and brands are turning from B2C to Direct-to-Customer or DTC brands. QR codes are already a powerful tool among the DTC brands that are placed on the products, magazines, print advertisements, billboards facilitating increased visual engagement through product information, interactive advertisements and entertaining videos.

Top 10 CPG Brands That Nailed Their QR Code Campaigns

Brands use CPG QR Codes to provide product information

Consumer Packaged Good(CPG) brands are using QR codes to provide informative, engaging and interactive experiences for consumers. To increase their brand loyalty many CPG brands have found creative ways to use QR codes in their marketing strategies. In this blog we will learn how top 10 brands are killing with QR codes.

Top 10 real estate agents and realtors killing it with QR codes

QR code in front of a real estate property

Contrary to widely-held belief, millennials are more likely to buy a property than rent one. With changing consumer demography, we need to modify the ways of interacting with our buyers. Some of the top real estate agencies have nailed it by using QR codes. Here are a few learnings of Top 10 real estate agents and realtors who are killing it with QR codes.

QR Codes in the U.S.- How fast is it growing and who’s using it

QR codes are one of the most important marketing tool for businesses in United States

Market spaces for many SMEs and MSMEs in the United States have undergone a drastic change over a few months. Businesses in the US need new marketing strategies to sustain in their respective markets. QR codes can help these businesses attract new customers, incentivize them, retarget existing customers and build trust.