How can SMBs jump on the contactless marketing bandwagon and start targeting consumers with new habits? Read this complete guide

With only 18 percent of small business owners interested in selling their business to employees, small business owners today aren’t waiting for an opportunity – they’re creating opportunities for themselves. Focusing on lead generation allows them to reach financial stability and ensure future success. With proper lead generation tactics in place, your business can grow […]

The large presence that Instagram has in the social media sphere is unavoidable. Everyone from your relative to your favorite restaurant to your doctor has a profile. This social sharing site has developed into a strong tool for brands to connect with their customers. Your small business can use Instagram as a tool to encourage sales, […]

In 1994, QR codes were invented as a product identification tool to save the time and efforts of cashiers at billing counters in the Japanese retail stores. In 2019, QR codes are making life easier for innumerable consumers and businesses all over the world. QR codes are penetrating into the business world irrespective of their […]

“Email has an ability many channels don’t: creating valuable, personal touches – at scale.” David Newman According to a report by Worldwide Business Research and Emarsys, 81% of SMBs are still relying on email as their primary customer acquisition channel, and 80% for retention. Although most marketers understand the importance of email marketing in customer […]

Marketers are flocking towards mobile app development for their companies. We can mainly attribute this to the exceptional popularity of mobile apps among millennials considering that 21% of millennials open an app more than 50 times in a day. With mobile apps expecting to generate a revenue of around $189 billion by 2020 through the […]

Facebook QR Codes are now more popular than ever, especially considering the unprecedented times we are currently living in. Facebook QR Codes have especially been used for COVID-19 fund reliefs via NGOs on their Facebook pages, to trace the infection rate, and to establish clear social distancing rules amongst businesses.   The COVID-19 pandemic will most […]

Did you know there is a World Record that exists for QR codes? Carved in a wheat field in China, the World’s Largest QR Code measures 36100 square meters based on the Guinness World Record data. While a QR code that huge might seem entirely deviated from the original functionality of QR codes, it does […]

With the novel coronavirus wreaking havoc, QR Code powered solutions have come to our rescue. China has used QR Codes as a way to filter visitors at checkpoints. Singapore is using QR Codes to ensure contatcless visitor entry and to facilitate community-driven contact tracing. Across the globe, QR Codes are being used in contactless delivery, […]

Proximity Marketing market is expected to be worth $52.46 billion by 2022 as businesses pay more attention to giving consumers experiential choices. While proximity marketing through beacons can be achieved by a hardware agnostic app like NearBee that allows consumers to check out all the offers in their neighborhood, we quickly understood there was a […]