Bluetooth Low Energy (BLE) beacons are providing new challenges for mobile app developers and businesses. Over the next couple of weeks, we’ll be taking a look at how various industry verticals such as retail, tourism, etc can use beacon technology to enhance visitor experiences. These tiny devices have been talked about so much that the […]
Published on: June 20, 2014
Bluetooth Low Energy (BLE) beacons are providing new challenges for mobile app developers and businesses. Over the next couple of weeks, we’ll be taking a look at how various industry verticals such as retail, tourism, etc can use beacon technology to enhance customer experiences. These tiny devices have been talked about so much that the […]
Published on: June 20, 2014
Beacons, the low-powered transmitters equipped with Bluetooth Low Energy, that can be used to deliver proximity-based, context-aware messages are all set to revolutionize the way people interact with public spaces. These devices give brands an opportunity to interact with customers not only at a store level but also to target narrowly at an aisle or […]
Published on: May 23, 2014
Beacons, the low-powered transmitters equipped with Bluetooth Low Energy, that can be used to deliver proximity-based, context-aware messages are all set to revolutionize the way people interact with public spaces. These devices give brands an opportunity to interact with customers not only at a store level but also to target narrowly at an aisle or […]
Published on: May 23, 2014
With the rapid proliferation of online shopping and mobile purchase research, consumers today are more informed and less inclined to wait for assistance inside your brick and mortar store. This shift in customer experience has motivated retailers to adopt new solutions that supplement their in-store offerings. Infact, a number of retailers are looking to implement […]
Published on: April 9, 2014
With the rapid proliferation of online shopping and mobile purchase research, consumers today are more informed and less inclined to wait for assistance inside your brick and mortar store. This shift in customer experience has motivated retailers to adopt new solutions that supplement their in-store offerings. A number of retailers are looking to implement beacons […]
Published on: April 9, 2014