CATEGORY: Beacon marketing

Insights about beacons marketing, beacon use cases and inspirations for marketers and business owners


How Beacons are Poised to take the Brick-and-Mortar Sales by Storm

How-beacons-are-poised-to-take-the-brick-and-mortar-store-sales-by-storm

With the rapid proliferation of online shopping and mobile purchase research, consumers today are more informed and less inclined to wait for assistance inside your brick and mortar store. This shift in customer experience has motivated retailers to adopt new solutions that supplement their in-store offerings. A number of retailers are looking to implement beacons […]