By now, you know all about what a beacon is and what it does. Now, it’s time to buy beacons. Just to recap, what is a beacon? A beacon is a small Bluetooth radio transmitter that can send messages to nearby devices. This guide is intended to help you as a marketer or business owner invest […]

General Data Protection Regulation (GDPR) overview GDPR is a European Union (EU) privacy law that impacts businesses around the world. This law regulates how companies use personal data of users located in the European Union. If a business collects, transmits, modifies or stores any personal data of EU citizens, they need to comply with GDPR. […]

Even with retail apocalypse making headlines for the last couple of years, tech-savvy businessmen have found ways to compete with online giants like Amazon. According to a report from The New York Times, just 8.9 per cent of the retail sales in the United States last year were made online – which includes Amazon. Presented […]

Beaconstac introduced markdown cards to save the time that web pages would take to load when you simply push notifications with URLs.  The content that markdown cards delivers are attractive, simple and to the point. As a result of the efficiency, more than 85% of our users have begun to use Markdown Cards. This is […]

The world today is saturated with media messages, promotions, offers and advertisements. Being one in a sea of competitors, how do you stand out? To best fit the needs of a consumer today, it is absolutely necessary to be highly contextual – that is, to provide them with the right information at the right time […]