CATEGORY: Product Highlights

What’s new in the product, how to utilize the product to its maximum potential and more


Beaconstac And Kumulos Make Proximity Marketing Simpler

Beaconstac And Kumulos Make Proximity Marketing Simpler

Making a beacon-aware app just got a whole lot simpler. Mobile developers and mobile development agencies can now access the robust mobile app performance management by Kumulos as well as Beaconstac’s comprehensive proximity marketing solution to send push notifications using beacons. Announcing the partnership, Kumulos Founder & Director, Bob Lawson says, “There’s a great fit […]

Run proximity marketing campaigns without an app with Beaconstac

Run proximity marketing campaigns without an app

Exciting times ahead at Beaconstac! The Beaconstac solution now supports NFC and QR codes in addition to beacons giving you the opportunity to run proximity marketing campaigns without an app. While beacons remain the best way to deliver location-based contextual content through a native app, we recognized the need for an app-less proximity marketing solution […]

Cyber Monday Deal: Pay for the first month & the second month is on us!

Cyber Monday deals on Beacons and proximity marketing

Coming hot on the heels of Black Friday, Cyber Monday week is another exciting week in the run-up to Christmas. Gifting is the spirit of the season and we at Beaconstac have attractive deals up for grab, this Cyber Monday week! Offer details Pay for the first month of Beaconstac platform subscription, and the second month […]

Google just killed Android Nearby Notifications. What’s next for proximity marketing using beacons?

NearBee for beacon notification

On October 25th, 2018, Google announced that Android will discontinue support for Nearby Notifications from December 6th, 2018, citing misuse of the service resulting in irrelevant and spammy marketing messages being delivered as notifications on Android phones. It is unfortunate that Google chose to entirely shutter the service instead of working on improving the end-user […]

Introducing USB beacon: Designed for plug-and-play proximity marketing solutions

USB beacon | Beaconstac

Even the best-in-class Bluetooth beacons operate with batteries that eventually run out, requiring effort to replace them. In some cases, these beacons could be spread out over an entire nation, and the physical distances involved can be prohibitive. And that could be a deal killer for the entire proximity marketing project. To overcome the battery […]