All About Beacons

Learn how you can use beacons and proximity marketing
to reach more customers and grow your business.

9 ways to promote your small business without a website

How to promote your small business without a website

A custom website can cost upwards of $10,000 per year which is why 92% of small businesses don’t have a website yet. 22% of small businesses also state that a lack of technical skills curbs them from having a website. And while having a website may be the upgrade most small businesses need, there are […]

5 interesting iBeacon use-cases that you didn’t know about

Interesting iBeacon Use Cases

iBeacon was merely a concept back in 2013. 5 years later, it has taken over retail stores and large enterprises alike. Since Apple first came out with this technology, the word iBeacon has become somewhat synonymous with a beacon. However, a beacon is merely the piece of Bluetooth equipped physical hardware that allows beacon technology […]

How to integrate Google Analytics with Beaconstac to track users

How to integrate Google Analytics with Beaconstac to track users

Google Analytics is a free web analytics service that lets you analyze your website and app traffic. Google Analytics also gives you a real-time overview of your audience – countries they belong to, how much time they spend on your website and how you acquired them. So, why should you use Google Analytics? Google Analytics […]

Tommy Hilfiger launches a new range of Bluetooth Smart-Chip clothing

Tommy Hilfiger Has Launched a Line of Bluetooth Smart-Chip Clothing

The fashion powerhouse, Tommy Hilfiger has launched a new line of clothing implanted with smart Bluetooth chips that link to a mobile brand app, and allow wearers to earn rewards points as they move among different locations. How does this work? Each item under the Xplore collection has an embedded Awear Solutions’ Bluetooth low energy smart tag.  […]

Healthcare technology: 9 ways BLE beacons are transforming healthcare in 2018

Healthcare technology: 9 ways BLE beacons are transforming Healthcare in 2018

Healthcare technology: Bluetooth technology, such as BLE beacons provides healthcare sector with marketing solutions, ways to enhance patient satisfaction and boost hospital efficiency According to the New York Times, more than $3 trillion is being spent annually on healthcare in the United States. It is therefore obvious why some of the biggest names are making […]