4 Success Metrics for Proximity Marketing Campaigns and How to Achieve them


Beacons are already making great headway in 2016. Right from their successful deployment in Australia’s second oldest zoo to their use for tracking important assets at Nicklaus Children’s Hospital, we are witnessing a fast paced growth in the number of beacon deployments in various industry verticals. In fact, the number of beacon deployments is expected […]

Best of Beacons this Week – Carrefour’s 400pc Mobile app Engagement jump proves Beacons’ Supermarket Potency and more


We are back with another issue of ‘Best of Beacons this Week’. This week we’ve got a great lineup of beacon articles in store, including how beacons helped Carrefour achieve 400% increase in mobile app engagement to how Apple plans to use iBeacon sensor equipped droids for an indoor mapping project. So sit back, sip […]