beacon marketing campaign

Ebook: How to keep your Customers Happy using Beacons

Enhancing-customer-engagement-with-ibeacon-technology

With holiday shopping season just around the corner, many large retail chains are all set to leverage beacons to grant shoppers a memorable shopping experience. The recent rollout of 4000 beacons across 786 stores of Macy’s in the U.S, is a perfect example of how much retailers are banking on beacons to re-define in-store customer […]

Devika Girish
Published on: October 21, 2014

Ebook: How to keep your Customers Happy using Beacons

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