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How Airlines can use Beacons to Enhance Travel Experience

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The out-of-home, unfamiliar nature of travel has made mobile phone connectivity a must-have for travellers, especially when they need information the most. Beacons, the latest buzz in the industry, have triggered a new wave of initiatives aimed at bringing the vision of a personalized air travel experience closer.These small BLE devices coupled with connected mobile […]

  • Neha Mallik

  • Published on: July 23, 2014

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