7 Reasons Why Businesses in India Should Invest in Beacons Now

Why-businesses-in-india-should-invest-in-beacons

Year 2016 will always be known as the year that saw beacons go beyond the buzz about them and deliver enhanced user experiences across sectors. Not only did beacons move beyond retail, but the launch of Nearby Notifications and the announcement around Bluetooth 5, pushed beacons into some of the emerging markets in the world, […]

Beacons in India: 4 Reasons Indian Retailers should invest in Proximity Marketing

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The Indian technology and services market is poised to touch US$350 billion by 2025, as stated in the recently launched Nasscom-McKinsey’s report titled Perspective 2025: Shaping the Digital Revolution. The market will witness a steady growth to reach US$350 billion from US$132 billion in 2015. Innovation will be a major factor among those driving the […]