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6 Best Practices for implementing In-store Personalization in 2015

best-practices-in-store-personalization-beacons-proximity-marketing-customer-engagement-in-store-behaviour

Personalization is the latest buzzword in brick-and-mortar retail. Over the years, ecommerce has taught us that communicating with customers in a timely and relevant manner can help retailers enhance customer loyalty and engagement. In fact, according to a recent survey by Accenture, nearly 60% of U.S consumers agreed that they want a more personalized shopping […]

Devika Girish
Published on: July 7, 2015

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