DIGITAL BUSINESS CARDS
How To Create a QR Code
How To Create a Digital Business Card
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It is one thing to think your campaign worked, and another to know it. Ask any marketer out there and he/she would agree that data-driven marketing has been a major boon in this front as it helps measure and track the scope of opportunities via digital efforts. So much so that, it often outpaces traditional […]
Published on: May 5, 2017
It goes without saying that acquiring mobile app installs is one of the most daunting tasks that modern marketers face in this digital age. In fact, while consumers tend to spend 90% of their mobile media time on mobile apps, a typical US smartphone owner uses an average of only 27 apps per month. All […]
Published on: April 6, 2017
Google entered the beacon space in July 2015, two years after Apple, by designing their own beacon protocol called Eddystone. This started a wave of new exciting developments in the beacon space, as it received the much needed push from Google. You ask how? Well, Google played a masterstroke on various fronts by introducing Eddystone: I. […]
Published on: June 9, 2016
Google recently announced Eddystone support on the Chrome browser for Android devices, which is a great step in bringing interaction with the Physical Web content and seamless mobile experiences to the Android smartphone user segment. The Physical Web is an open source approach to use the core superpower of the web – ‘Interaction on demand’. […]
Published on: April 14, 2016