Creating an Eddystone Campaign to Drive App Installs via Nearby Notifications

How-to-drive-app-installs-using-nearby-notifications

It goes without saying that acquiring mobile app installs is one of the most daunting tasks that modern marketers face in this digital age. In fact, while consumers tend to spend 90% of their mobile media time on mobile apps, a typical US smartphone owner uses an average of only 27 apps per month. All […]