Consumers today love data-driven apps that deliver contextual information personalized to their needs and preferences. In most cases, such apps still require consumers to navigate to the page where they had installed the app, to open the app and interact with it. However, this approach of app interaction is fast becoming obsolete. Notifications are now […]

Yesterday, Apple’s CEO Tim Cook kicked off the company’s Worldwide Developers Conference (WWDC) by taking the wraps off iOS 8. Cook described iOS 8 as a ‘huge release’ that promises to renovate every aspect of the iPhone: bold words supported by a ton of incredible new features for end users as well as a raft […]