How Beacons can Revolutionise Healthcare

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Mobile technology innovations today help provide solutions to a wide variety of problems. Mobile and associated technologies like Wi-Fi, GPS, NFC and beacons are positively impacting both individuals and enterprises, across diverse industries. Even in the healthcare space, mobile phones are impacting people across the entire industry, be it patients, consumers, or healthcare providers. Mobile […]

6 Best Practices for implementing In-store Personalization in 2015

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Personalization is the latest buzzword in brick-and-mortar retail. Over the years, ecommerce has taught us that communicating with customers in a timely and relevant manner can help retailers enhance customer loyalty and engagement. In fact, according to a recent survey by Accenture, nearly 60% of U.S consumers agreed that they want a more personalized shopping […]