Top 5 Beacon Campaigns of 2016 (so far)

The-5-best-beacon-marketing-campaigns-of-2016

With a little over 4 million beacons deployed globally, 2016 is turning out to be the year of the beacon, just as experts predicted. Unacast’s Proxbook Q1 2016 report shows a steady growth of proximity marketing with 6.2 million proximity sensors reportedly deployed as of Q1 2016, majorly due to the increase in proximity marketing […]

Best of Beacons This Week: Coachella 2016 uses beacons, and more

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We are back with this week’s best of beacons post. In this feature, we cover some interesting news and updates from how the Coachella Valley Music and Arts Festival plans to use beacons to how Eddystone campaigns can prove to be really valuable to retailers. So, sit back and check out the latest stories on […]