Best of Beacons this Week: McDonald’s Beacon Strategy pushes in-store Conversion rate to 20 percent and more

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Our roundup this week is packed with informative nuggets and insights, right from how Canadian merchants are using beacons to enhance customer experience by paying for parking, to how McDonald’s used beacons to push in-store conversion rate to 20%. So sit back, sip a cup of coffee and check out the stories we have lined […]