Techcrunch recently published an article hailing beacons for having been successful in showcasing their potential in commercial settings. However, the article also pointed out that going ahead opportunities for innovation and value-added use cases will lie more in the enterprise domain than in the commercial domain. Now, while we here at MobStac totally agree that […]

  We are back with this week’s best of beacons post. In this feature, we will cover some interesting news and updates, right from the news of the University of Texas launching a beacon-enabled app to an exciting post on how airports are leveraging iBeacon technology for better perks. So, sit back and check out […]

With the latest investment spurt visible in the sports industry for leveraging iBeacon technology, it is evident that sports venue owners and sports team sponsors are tapping into beacon’s micro-location capabilities to deliver specifically targeted personalized messages, alerts, services, and more on smart devices. In our earlier blog posts, we have already explored the ways […]

A recent Cisco study stated that 57% people choose to watch games at home instead of going to the venue. This statistic is jolting venue owners and sports teams who are striving to drive footfall to sports venues. The challenge for them is to motivate fans to choose sports venues over the comfort of their […]

We are back with another issue of ‘Best of Beacons this Week’. This week we’ve got a great lineup of beacon articles in store, including how the Zac Brown Band leveraged beacons to engage their audience better, to how to plan your beacon pilot budget.  So sit back, sip a cup of coffee and check […]