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Best of Beacons this Week: Chow Tai Fook Beacon Program generates more than $16M and more

best-of-beacons-chow-tai-fook-easy-payment-features-revenue-generation-bluetooth-enabled-parking-signs

Image Source: mobilecommercedaily.com We are back with our latest roundup of must-read posts on beacons. This week we will cover an array of topics, right from how Chinese jewelry brand Chow Tai Fook generated more than $16M via a beacon program, to SnapScan’s recent rollout of frictionless payment feature using beacons. Have a look at […]

Devika Girish
Published on: April 17, 2015

Move beyond App Design. Rich Notification Experience is what Matters.

Why-notifications-are-the-way-ahead-for-app-design

Consumers today love data-driven apps that deliver contextual information personalized to their needs and preferences. In most cases, such apps still require consumers to navigate to the page where they had installed the app, to open the app and interact with it. However, this approach of app interaction is fast becoming obsolete. Notifications are now […]

Devika Girish
Published on: December 1, 2014

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