Beacons are transforming the way businesses interact with consumers. By delivering proximity-based, context-aware messages, beacons enhance customer experience as well as enable businesses to know their customers better. While a lot of big brands have already tasted success with these tiny devices, most businesses are still trying to figure out how to integrate beacons with their existing mobile strategy. Our latest webinar on the ‘Challenges of deploying beacons in the real world’ will provide insights on beacon deployment and management, potential pitfalls and lessons learnt from deploying beacons for retailers, museums and hotels. Ravi Pratap, CTO of MobStac, will take you through the basics of beacons as well as the challenges you may face while deploying them in the real world. Join this webinar to learn:
-Beacons and how they work
-Why should you use beacons?
-Things to keep in mind while deploying beacons in the real world
-Limitations of beacon-enabled apps in iOS vs Android
-Challenges in beacon management
-What do beacons mean to marketers?
Date and Time: August 27, 2014 at 1 PM to 1:30 PM EDT
Update: Registrations are now closed
If you are planning a beacon pilot, take a look at Beaconstac, that includes everything you need to get started. Using Beaconstac you can set up your own campaign, without a developer’s help!